OPEN VERSUS CLOSED INNOVATION: A MODEL OF DISCOVERY AND DIVERGENCE.
通过模拟模型,研究了开放创新在发现新组合方面的优势,以及合作伙伴目标分歧带来的成本,揭示了决定最佳创新方式的关键权衡。
When is open innovation superior to closed innovation? Through a formal simulation model we show that an open approach to innovation allows the firm to discover combinations of product features that would be hard to envision under integration. However, when partners have divergent goals, open innovation restricts the firm's ability to establish the product's technological trajectory. The resolution of the trade-off between benefits of discovery and costs of divergence determines the best approach to innovation.