Diversity as a Basis for Shared Organizational Identity: The Norm Congruity Principle
研究提出规范一致性原则,认为当团队成员的差异与组织规范相符时,多样性可以成为组织认同的积极基础,挑战了多样性阻碍共同身份形成的传统观点。
Although the social identity approach is generally used to explain the negative consequences of diversity for the formation of a common identity within organizations, we propose that social identity processes can also lead employees to evaluate their differences in a positive way. We propose norm‐congruency as a central principle to understand these issues. We argue that when differences among team members in organizations are congruent with norms and expectations, diversity can become a basis for organizational identification.