The effect of compensation program and structure on sbu competitive strategy: A study of technology‐intensive firms
研究了技术密集型企业的薪酬方案和结构如何影响其业务层面的竞争战略，发现薪酬类型会促使管理者偏向研发创新和资本投资，而组织结构和竞争地位也显著影响技术投资策略。
Abstract In this paper we examine the impact various compensation programs have upon business‐level strategy for technology‐intensive firms. Similarly, we examine the effect of centralization of R&D and non‐R&D decision‐making, formality of procedures, and SBU size on competitive strategy. Analysis of data from 79 SBUs suggest that there is a resource trade‐off between marketing‐oriented strategies and R&D‐oriented strategies, and that managers who operate under certain types of compensation programs will tend to favor R&D/innovation strategies and capital investment over other alternatives. Structure and competitive position also appear to play a significant role in determining technology and investment strategy.