Risk Taking Propensity of Entrepreneurs.
使用Kogan-Wallach选择困境问卷客观测量新创企业家的风险承担倾向，并与经理人及常模数据比较，发现风险承担倾向可能并非企业家的显著特征。
The risk taking propensities of entrepreneurs of new ventures were objectively obtained using the Kogan- Wallach choice dilemmas questionnaire and were compared to those of managers and to normative data developed for the measurement instrument. The findings suggest that risk taking propensity may not be a distinguishing characteristic of entrepreneurs. They refute assumptions based on research that has been subjective and noncomparative and that used established entrepreneurs.