通过研究机会识别与开发来发展创业领域的评论

A Comment on Developing the Field of Entrepreneurship Through the Study of Opportunity Recognition and Exploitation

Academy of Management Review · 2001
被引 188
人大 A+FT50UTD24ABS 4*

中文导读

评论了一篇关于创业研究和创业机会定义的文章,指出创业相关术语只能事后应用,并以联邦快递为例说明市场机会的识别问题。

Abstract

The author comments on an article concerning entrepreneurship research and the definition of entrepreneurial opportunities. He states that the use of terms often associated with entrepreneurship can only be applied post hoc once either initial business movers have created a market and data reveals there is support for future opportunities, or the venture becomes successful. The author mentions an example of this with the overnight parcel delivery service Federal Express, which other mail carriers had felt had no market and thus failed to capitalize on the opportunity. He comments on problems with conceptions of opportunity as other confounding variables are interconnected with opportunity constructs.

创业机会识别机会开发事后归因创业定义