COMPUTER GRAPHICS AS DECISION AIDS: DIRECTIONS FOR RESEARCH*
综述了计算机图形在决策中的使用效果,发现图形并不比表格更有效,且视觉吸引力可能妨碍准确理解,并提出了未来研究方向。
ABSTRACT Computer‐generated graphics are becoming increasingly available to decision makers. Despite claims on the part of vendors that the use of graphics will improve decision speed and quality over traditional methods of data display, the available evidence is far from supportive. Initial studies show graphics to be no more effective in communicating information than tables. Correct interpretation of graphical displays appears to require training, which most users lack. Furthermore, there is evidence that those features that make a graph visually attractive—such as color, design complexity, and realism—may actually detract from accurate comprehension. This paper summarizes the literature dealing with the human use of graphics, develops several propositions based on persistent trends in the literature, and suggests directions for future research.