The Confusing Words of Business Policy
指出商业政策领域因缺乏共享且被理解的语言而面临困难,并提出促进基本概念和术语含义达成共识的建议。
Language is very important in comprehending a subject as complex as business policy. Unfortunately, the lack of a widely shared and understood language is a liability that business policy has yet to overcome. In this paper some proposals are made that, it is hoped, will promote a consensus on the meaning of the basic concepts and terms in the field.