Brainstorming Reconsidered: A Goal-Based View
提出将目标设定作为连接头脑风暴研究与组织创造力的机制，基于目标视角重新审视头脑风暴干预，提升研究对管理的实用性，并建议根据创意期望定制干预措施。
In this paper I propose goal setting as a mechanism for linking brainstorming research to organizational creativity. Using the large body of literature on brainstorming as a prototype, I develop a goal-based view of intervention in idea generation. A goal-based view provides new insight into the conduct and evaluation of brainstorming research that improves its relevance to management, and it suggests a broader agenda for defining expectations for creative ideas and tailoring interventions to match these definitions.