数量折扣的定价策略

Pricing Policies for Quantity Discounts

Management Science · 1987
被引 145
人大 A+FT50UTD24ABS 4*

中文导读

分析卖家向买家提供数量折扣的决策,刻画能降低双方成本的订单规模和价格范围,并扩展模型考虑库存持有成本随价格变化的情况。

Abstract

In this paper we analyze the seller's decision to offer quantity discounts to the buyer. We build on an existing model as follows. We first characterize the range of order sizes and prices which reduce costs for the buyer and seller, and develop related pricing schemes. The model is then extended to allow inventory carrying costs to be a function of price.

数量折扣定价策略库存持有成本订货批量