Innovation Modification During Intraorganizational Adoption
提出一个理论框架,解释组织内部采用创新时,个体和组织层面的社会化、社会影响和结构化过程如何影响创新的保真度和统一性,并通过一家财富400强公司的案例加以说明。
We propose a theoretical framework illustrating key sets of constructs and processes, both at the individual level and at the organization level, that constitute the intraorganizational adoption of innovations. It illustrates how socialization, social influence, and structuration processes in organizations operate to influence the degree of fidelity (match between design/intended use and actual use) and uniformity (similarity across users) in innovation process outcomes. We offer propositions concerning how innovations come to lack fidelity and/or uniformity as they are used in organizations. A case study of a program innovation in a Fortune 400 corporation is used to illustrate the framework.