WILLPOWER AND THE OPTIMAL CONTROL OF VISCERAL URGES
研究了有限意志力个体如何最优消费一种诱人且可储存的消费品，发现意志力会连接看似无关的自控行为，且个体几乎不会实现完全平滑的消费。
Common intuition and experimental psychology suggest that the ability to self‐regulate ( willpower ) is a depletable resource. We investigate the behavior of an agent with limited willpower who optimally consumes over time an endowment of a tempting and storable consumption good or cake . We assume that restraining consumption below the most tempting feasible rate requires willpower. Any willpower not used to regulate consumption may be valuable in controlling other urges. Willpower thus links otherwise unrelated behaviors requiring self‐control. An agent with limited willpower will display apparent domain‐specific time preference. Such an agent will almost never perfectly smooth his consumption, even when it is feasible to do so. Whether the agent relaxes control of his consumption over time as experimental psychologists predict or tightens it as most behavioral theories predict depends in our model on the net effect of two analytically distinct but opposing forces.