A Contingent Resource-Based View of Proactive Corporate Environmental Strategy
整合权变、动态能力和自然资源基础观，探讨竞争环境如何影响企业主动环境战略的形成，并分析环境不确定性、复杂性和丰裕性如何调节该战略与竞争优势的关系。
We integrate perspectives from the literature on contingency, dynamic capabilities, and the natural resource-based view of the firm to propose how dimensions of the general competitive environment of a business will influence the development of a dynamic, proactive corporate strategy for managing the business–natural environment interface. We also explain how certain characteristics of the general business environment—uncertainty, complexity, and munificence—moderate the relationship between the dynamic capability of a proactive environmental strategy and competitive advantage. We conclude with a discussion of implications for research and practice.