团队间协调活动作为客户满意度的来源

Inter-team coordination activities as a source of customer satisfaction

HUMAN RELATIONS · 2007
被引 84
人大 AFT50ABS 4

中文导读

通过比较两个服务部门,发现团队间协调活动是提升客户满意度的关键因素,这些活动促进内部边界互动和知识交换,构成资源优势。

Abstract

This article reports the results of a micro-level study into firm resources. It involved a comparative qualitative study of the activities contributing to service delivery in two similar but differentially performing divisions, one perceived by customers to be a high quality provider, the other a lower quality provider. The results indicate that there were differences in the incidence of inter-team coordination activities and that effective inter-team coordination was a critical factor in delivering increased customer satisfaction. This suggests that these activities, by causing staff to interact across internal boundaries, may constitute a resource advantage. We propose that these activities are critical for both the coordination of service delivery activities and knowledge exchange, and that contextual factors may have an impact on these activities. The study makes a contribution to the resource-based view and strategy as practice literatures and illustrates how a practice-orientated approach can inform the resource-based view.

服务管理客户满意度资源基础观知识管理组织协调