AIDS Policy and Psychology: A Mechanism-Design Approach
构建了一个考虑检测恐惧心理的艾滋病传播模型，并设计了一种机制来鼓励检测和减缓疾病自愿传播，展示了心理激励在公共卫生中的作用。
Economic theorists have given little attention to health-related externalities, such as those involved in the spread of AIDS. One reason for this is the critical role played by psychological factors, such as fear of testing, in the continued spread of the disease. We develop a model of AIDS transmission that acknowledges this form of fear. In this context we design a mechanism that not only encourages testing but also slows the spread of the disease through voluntary transmission. Our larger agenda is to demonstrate the power of psychological incentives in the public health arena.