A Social Movement Perspective of Stakeholder Collective Action and Influence
用社会运动理论解释企业利益相关者如何通过集体行动形成共同身份和利益，进而影响企业决策，并分析了动员结构、企业机会和框架过程三个关键因素。
This article provides a social movement theory—based explanation for the emergence and influence of corporate stakeholders. The author argues that stakeholder influence originates in the collective action of potential stakeholders. Collective action binds individual stakeholders together, assists in the formation of a common identity and interests, and provides the means for stakeholder strategic action. The author suggests three main factors that explain the emergence of stakeholder collective action and its consequent influence: mobilizing structures, corporate opportunities, and framing processes. By focusing more on the collective action necessary for stakeholder influence, we also gain a better understanding of how negotiation processes might unfold between stakeholders and corporate decision makers.