Entrepreneurs’ Exploratory Perseverance in Learning Settings
提出“探索性坚持”这一新概念，指在可探索多种选项的环境中持续探索的倾向。实验发现，有创业经验的人在赌博任务中表现出更强的探索性坚持。
We introduce “exploratory perseverance” as a novel construct that captures perseverant behavior in settings in which several alternatives can be explored and evaluated. We suggest that entrepreneurs display exploratory perseverance reflected by a tendency to keep exploring broader sets of alternatives, to adopt a parallel rather than sequential approach to trial-and-error learning, and, after negative experiences with some alternatives, to be more inclined to give them a second chance. The results from an experimental study of 449 individuals participating in the Iowa Gambling Task indicate that more entrepreneurially experienced individuals display greater exploratory perseverance than those with little to no entrepreneurial experience