不同类型的信任重要吗?买方-卖方情境中三种信任信念对满意度和购买行为的检验

Do different kinds of trust matter? An examination of the three trusting beliefs on satisfaction and purchase behavior in the buyer–seller context

Journal of Strategic Information Systems · 2015
被引 113
ABS 4
消费者行为信任营销买方-卖方关系