The Happy Farmer: The Effect of Nonpecuniary Benefits on Behavior
研究农民对务农非金钱收益的感知如何影响其投资、生产、多样化及外出务工等行为，发现非金钱收益对农民决策有重要影响，可能使某些选择比高回报选项更具吸引力。
I test empirically the relationship between farmers’ perceptions of the nonpecuniary benefits from farming with a variety of field behaviors such as disinvestment, production, diversification, and off‐farm labor market participation. Results suggest that nonpecuniary benefits have an important influence on a wide range of farmer activities. While costs and returns are clearly important, I suggest that nonpecuniary benefits may make some choices more attractive than others which may be more rewarding financially.