Strategic Issues in Managing Change: The Turnaround at BankAmerica Corporation
美国银行公司董事长兼CEO克劳森概述了1980年代末公司扭亏为盈的关键战略,并提出了管理层最大化股东价值、提升企业竞争地位的方法。
BankAmerica Chairman and CEO A.W. Clausen outlines the key strategies behind the corporation's dramatic turnaround in the late 1980s and suggests ways for management to maximize shareholder value and improve their firms competitive position.