Computer Adoption Decision—Implications for Research and Extension: The Case of Texas Rice Producers
基于1990年春季调查数据,使用logit模型分析得克萨斯州稻农采用计算机的特征,发现农场规模和业务复杂性增加采用概率,且同伴和家庭行为影响决策。
Abstract This study identifies the characteristics of Texas rice producers who have adopted computers relative to nonadopters. Primary survey data obtained in the spring of 1990 was examined using logit adoption. Thirty–seven percent of the respondents use computers in their business. The results indicate that as farm size and business complexity increase so does the probability of computer adoption. Some evidence that the adoption of computer technology differs from production technology surfaced. Producers' decisions to adopt a computer are associated with the actions of their peers and family. Encouraging computer user groups and computer training courses for producers could encourage the adoption of computer technology.