Information Rules: A Strategic Guide to the Network EconomyInformation Rules: A Strategic Guide to the Network Economy, by Shapiro Carl and Varian Hal R.. Boston: Harvard Business School Press, 1999.
本书为管理者和学者提供网络经济下的战略指南，结合深度分析与实例，帮助理解信息经济中的商业模式与策略。
The emerging information economy is transforming the business landscape. Global information infrastructure, digital technologies, and electronic commerce activities all demand new perspectives regarding business models, strategies, and practices. The book, ‘Information Rules: A Strategic Guide to the Network Economy,’ by Carl Shapiro and Hal R. Varian is one of a slew of new books attempting to provide those perspectives. The authors have successfully made the book a popular reading for professionals and academics alike by blending in-depth analysis with interesting examples and good managerial insights.