悖论与通过真人秀消费真实性

Paradox and the Consumption of Authenticity through Reality Television

Journal of Consumer Research · 2005
被引 468
FT 50UTD 24ABS 4★

中文导读

将真人秀置于后现代文化中消费者寻求真实性的实践背景下,研究观众在构建真实性时遇到的三个悖论要素,并发现消费者通过融合节目幻想元素与自身生活经验创造自我指涉的超真实性。

Abstract

We position reality television within the broader category of consumer practices of authenticity seeking in a postmodern cultural context. The study draws on relevant perspectives from consumer research, literary criticism, sociology, and anthropology to argue that viewers of reality television encounter three elements of paradox in the process of constructing authenticity. The negotiation of each paradox exceeds the process of coping with or resolving their inherent contradictions to encompass the creation of new values. We argue that consumers blend fantastic elements of programming with indexical elements connected to their lived experiences to create a form of self-referential hyperauthenticity.

消费者研究媒体研究社会学后现代主义