Is your radio campaign speaking the right language
探讨南非广播电台众多且面向不同区域市场时，营销人员如何确定预算投向并确保信息能吸引听众。
With so many radio stations in South Africa and each talking to different markets in various regions of the country - how do you know, as a marketer, where to invest your budget and are you communicating your message in a manner that grabs the listener?