What Problems Does Crowdfunding Solve?
分析了众筹如何解决把关、协调、经验不足和赞助四个问题,基于对美国最大众筹网站的归纳研究,发现众筹在跨网络筹资上成功,但在教育和持续收入方面效果不佳。
The expansion of crowdfunding raises two related questions: what type of platform suits each project and how should existing platforms expand? The answer lies in analyzing the field of crowdfunding as a solution to four specific problems: gatekeeping, coordination, inexperience, and patronage. Using an inductive analysis of the largest U.S. sites, this article identifies the range of problems crowdfunding addresses and their performance to date. Crowdfunding succeeds in raising money within and across networks, but efforts to use crowdfunding to educate or to generate recurring revenue are less successful.