Diversifiction and Diversifact
用陀螺比喻有效的多元化战略，探讨如何通过强大业务基础、规划系统和适应机制、中央管理推力以及动态能量维持平衡，并结合企业经验提出能力发展顺序。
A spinning top is an apt metaphor for diversification that works. It requires sitting on a base of strong business, possessing substantial bulk in the form of planning systems and adapting mechanisms, and receiving thrust from the central management—all held together by a viable culture and maintaining its balance through its dynamic energy. This article develops the metaphor, links it to a number of corporate experiences, discusses the different tradeoffs in keeping a diversified enterprise in balance, and suggests a sequence by which necessary capabilities can be developed.