销售经理的社会权力基础及其对销售团队的影响力

The Sales Manager's Bases of Social Power and Influence upon the Sales Force

Journal of Marketing · 1980
被引 121
FT 50UTD 24ABS 4★

中文导读

实证分析了销售经理的社会权力基础与销售人员对监督的满意度、角色清晰度和离职倾向之间的关系。

Abstract

The relationships between the sales manager's social power bases and the salesperson's satisfaction with supervision, role clarity, and propensity to leave the organization are empirically analyzed...

销售管理组织行为领导力社会权力