On the Predictive Power of Market Share Attraction Models
检验了吸引力模型预测能力优于非稳健模型的结论,使用德国香烟市场数据,结果不支持该结论。
The authors test Naert and Weverbergh's empirical finding that attraction-type specifications are characterized by a predictive power greater than that of their nonrobust counterparts. The empirical results, obtained by use of data on the German cigarette market, do not support the conclusions of Naert and Weverbergh.