通过模糊相关系数评估酒店质量属性的重要性

EVALUATION OF HOTEL QUALITY ATTRIBUTE IMPORTANCE THROUGH FUZZY CORRELATION COEFFICIENT

Technological and Economic Development of Economy · 2016
被引 7
人大 A-

中文导读

提出一种间接方法,通过模糊相关系数计算酒店服务属性表现与总体满意度之间的关联,并应用于罗马尼亚奥拉迪亚的酒店服务质量调查,分析不同旅行动机和经验下的属性重要性排序。

Abstract

An indirect method of calculation of the importance of attributes as the fuzzy correlation between the performance of attributes and the overall satisfaction was proposed in a recent paper. We apply the method to the results of a survey with respect to the quality of hotel services in Oradea (Romania). Different representations of the answers as triangular fuzzy numbers, as well as distinct analyzes to compare the hierarchies of the attributes with respect to the experience with the hotel and the motivation of the travel are considered.

酒店质量属性模糊相关系数属性重要性顾客满意度