Matters of visuality in legitimation practices: Dual iconographies in a meeting room
研究通过分析会议室中的视觉物品和实践，探讨组织如何利用图像来构建合法性主张，对关注组织合法性和视觉文化的学者有参考价值。
Legitimacy and legitimation practices are key constructs in the neo-institutional literature. So far, much scholarship has drawn on ideational and discursive approaches of legitimation. Yet, the organizational world has become increasingly iconographical, and visuals seem to have been at the core of contemporary legitimacy claims. This research investigates the visual artifacts and practices embedded in the elaboration of legitimacy claims. Through an iconographic lens applied to practices unfolding in a meeting room, this research emphasizes the image-screen and image-object iconographies involved in the elaboration of legitimation claims. Visual practices elicit symbolic spaces that organizational actors may then mobilize as worlds of justification and legitimization.