The Strategy Concept II: Another Look at Why Organizations Need Strategies
重新审视组织为何需要战略，并揭示一些长期持有的信念如何解释组织既需要又不需要战略的原因，讨论了战略在设定方向、聚焦努力、定义组织和提供一致性方面的作用。
This article reconsiders the question of why organizations really do need strategies, and also shows how some long-held beliefs explain why organizations don't, as well as do, need strategies. It considers the needs for strategy to set direction, focus effort, define the organization, and provide consistency.