服务转型:对于财务绩效恶化的制造企业而言是一个可行的选择吗?
Service transition: A viable option for manufacturing companies with deteriorating financial performance?
Industrial Marketing Management · 2016
被引 97
ABS 3
- Eva Böhm 通讯
- Andreas Eggert
- Christoph Thiesbrummel
服务转型制造企业财务绩效产业组织营销