企业出口中的创新与经验知识:应用初始U模型

Innovation and experiential knowledge in firm exports: Applying the initial U-model

JOURNAL OF BUSINESS RESEARCH · 2016
被引 58
人大 A-ABS 3

中文导读

研究验证了经验知识对企业出口活动的重要性,并分析了出口产品创新和出口市场创新如何促进经验知识获取,基于智利企业数据发现出口市场创新比产品创新更重要。

Abstract

Focusing on firm export activity as an important field within international business, this study corroborates the importance of experiential knowledge as the initial Uppsala model predicts. The model builds on the belief that experiential knowledge minimizes the risk and uncertainty of export operations. Additionally, the article examines a firm's capacity to widen this knowledge through its dynamic capacities, honing in on a firm's learning function. Thus, this article analyzes the role of innovation in exporting by investigating export product innovation and export market innovation, both strategic activities that allow experiential knowledge acquisition. The article uses a firm-level official dataset from a small developing country, Chile, examining data from 2006 to 2011. The results indicate, firstly, that experiential knowledge resulting from exporting to different and geographically distant markets increases the firm's export activity. Secondly, such export market innovation takes precedence over export product innovation.

国际商务出口营销经验学习创新