技术与营销知识在区域-全球多元化关联中的调节效应:来自新兴市场跨国公司的证据

The moderating effect of technology and marketing know-how in the regional-global diversification link: Evidence from emerging market multinationals

INTERNATIONAL BUSINESS REVIEW · 2016
被引 14
人大 A-ABS 3
国际商务新兴市场多元化战略技术知识营销知识