QUANTITATIVE RESEARCH ON THE TOURISM COMPETITIVENESS OF MAIN COASTAL CITIES AROUND BOHAI SEA
选取环渤海六个沿海城市,用因子分析和均方差法计算实际、持续和潜在竞争力得分,比较优劣,为协调区域旅游合作与竞争提供参考。
There are both cooperation and competition among the tourisms of the cities around Bohai Sea.Evaluating the tourism competitiveness of the coastal cities quantitatively and comparing their differences will provide important guiding function for the coordinating of the relationship between cooperation and competition among the tourisms of the cities in the area.Six coastal cities are chose as examples in this paper.Based on lots of quantitative indexes chosen,the index system is divided into three parts which are actual competitiveness,sustaining competitiveness and potential competitiveness.The score of each part is calculated by making a factor analysis with SPSS13.0.The contribution rate of each part's variance,which is used as weight in order to get the synthesized evaluations,is calculated with the mean squared deviation.The advantages and disadvantages of the coastal cities are compared based on the synthesized evaluations.At last the text suggests that policies on integration should be taken.