Chinese Aviation International Network and its Impact on Inbound Tourism
用社会网络分析法研究中国国际航空网络的结构特征,发现其核心-边缘模式决定了入境游客流的组织方式和客源国结构,并提出扩大入境游客量的网络改进建议。
Air transport and tourism are interlinked and the inbound tourists flow network relies heavily on the international aviation network.This paper intends to explore the influence of the Chinese aviation international network on its inbound tourism,and points out how the Chinese aviation international network determines organizing model and quantity of the inbound tourists flow and origin countries structure.Using social network analysis,Chinese aviation international network is abstracted as a set of edges(lines) connecting a set of nodes(cities),and 159 cities are chosen for this research.The breakpoint 35 is used to build up an aviation international network that measured by the indexes of social network analysis,which are closeness centrality,betweenness centrality,structural hole,network density,and degree centrality.The obtained conclusions by this research are: ①The Chinese aviation international network is Core—Periphery network and there are a few of core nodes and a lot of periphery nodes.The core nodes in mainland are Beijing,Shanghai,Guangzhou,Xiamen,and Shenzhen.The core nodes oversea are Hong Kong,Seoul,Singapore,Taipei,and Tokyo.②Chinese aviation international network determines the organizing model of inbound tourists flow.The organizing model of inbound tourists flow makes the core nodes in China such as Beijing,Shanghai,and Guangzhou becoming the second origin places of the Periphery nodes destinations.Chinese aviation international network determines the structure of origin tourist countries of China.Those countries with more core nodes in Chinese aviation international network are primary origin tourism countries of China.③In order to enlarge the inbound visitor arrivals,the Chinese aviation international network should be improved in three ways.First,add the international flight courses among China and the other countries in Europe,America and Middle East.Second,improve the importance of the nodes in Chinese aviation international network through adding the amount of city scheduled flight and making the Beijing,Shanghai and Guangzhou as hubs in the world aviation network.Third,change the framework of Chinese aviation international network through building hubs in west China.This research is beneficial for the government to establish the development planning of airports and boost the inbound visitor arrivals.