ON INTEGRATION EXPLORATION OF RED-TOURISM AND THE PHYSICAL EXTRACURRICULAR ACTIVITIES OF UNIVERSITY STUDENTS——A CASE STUDY OF CHANGSHAZHUZHOU-XIANGTAN
基于长株潭地区大学生旅游意向调查数据，分析其心理与行为特征，提出通过俱乐部模式将红色旅游与大学生课外体育活动融合，以促进红色旅游可持续发展。
Along with Red-tourism development deeply,urgent needs to enrich tourism product in order to promote itself from the sustainable development.It is a good way to unify Red-tourism and the physical extracurricular activities of university.Based on the statistics from the sample investigations into the college students'tourism intention in Changsha,Xiangtan and Zhuzhou,the authors deeply analyse the psychological and behavioral features of college students,and then the authors proposed model of the physical extracurricular activities of university in regions of Red-tourism by club system.Finally,the authors pointed out that developing the physical extracurricular activities of university in the area of Changsha,Xiangtan and Zhuzhou has a good future.