CHINESE THEME PARK'S MANAGEMENT INNOVATION AGAINST AN INFORMATION AGE BACKGROUND
分析了信息时代对主题公园发展的影响,总结了过去十年国内主题公园的发展状况,并提出了信息时代主题公园管理创新的五个关键因素。
From a global perspective,theme parks' rise and development are closely related to the social progress.The prestigious American sociologist Daniel Bell published The Arrival of Post-Industrial Society: an Exploration towards Social Forecast.This book is a declaration of human society's entering into the information age which is propelled by information technology.The information age embraces the transformation of many ideas which has a profound influence on theme parks' development and tourist activities.Based on the analysis of the information age,this paper summarized domestic situation and the development of the theme park in the past decade,and proposed that five factors play an important role in theme park management innovation in the information age.