STUDY ON THE LOCATION OF MODERN BUSINESS BASED ON ANALYSISING THE LAYOUT OF KFC IN CHANGSHA
通过分析长沙肯德基的布局特征，总结影响商业布局的主要因素，用加权评估和层次分析法建立商业微选址方法，并预测肯德基的下一个选址，为商业选址提供客观科学依据。
On comprehensively analysised the layout characteristics of KFC in Changsha,sumed up the the main factors that impact commercial layout,this papers used the method of weighted assessment and AHP comprehensive established the micro-siting choosing method of business,and predicted the next site of KFC based on this method,hope to provide an objective scientific basis for commercial micro-site location choosing.