THE ANALYSIS OF CURRNET SITUATION AND FUTURE DEVELOPMENT OF OUTBOUND TOURISM IN CHINA
分析了中国出境旅游的现状和主要问题,并提出了促进其健康发展的建议,对旅游从业者和政策制定者有参考价值。
With the further implementation of opening-up and reform policy,the continuous increase of Chinese economy and the rising of income of the Chinese people,the outbound tourism in China went through unprecedented changes, thus drawing the attention of the travel agencies in China and foreign travel agencies.This paper, first analyzes the current situation of the outbound tourism in China and expounds the existing principle problems during the development of outbound tourism, then gives some suggestions on how to promote the healthy development of outbound tourism in China.