A CORRELATIVE ANALYSIS ON THE RELATIONSHIP BETWEEN DOMESTIC TOURISTS AND NETWORK ATTENTION
基于城市国内游客和网络关注度数据，分析两者在时间和空间上的分布规律，发现气候舒适度、节假日、资源丰度等因素是主要影响因素，且两者存在显著相关性。
Based on the data of domestic tourists and network attention,the time and spacial distribution of domestic tourists and network attention in cities are analyzed.Correlative models of time and spacial distribution of domestic tourists and network attention are founded.Result shows that: ①Factors such as climate comfort degree,holidays are the main factors affecting the time distribution of domestic tourists and network attention.The coefficient of marginal utility of climate comfort degree and holidays to monthly index of domestic tourists and network attention are 0.207,4.173 and 0.743,5.093.②Factors such as resource abundance,the level of economic development,population,climate comfort degree are the main factors affecting the spacial distribution of domestic tourists and network attention.Their coefficient of marginal utility to spacial distribution of domestic tourists and network attention are 37.102,0.683,1.356,47.175 and 0.397,0.002,0.005,0.786.③There is a correlative relationship between domestic tourists and network attention both in time and spacial distribution.The monthly index of network attention change one percent,the monthly index of domestic tourists will increase(decrease) 0.611%.Domestic tourists will increase(decrease)1.26 million,if the network attention increase(decrease) 10,000 times.