A STUDY ON FUTURE DEVELOPMENT OF CHINA'S SIGHTSEEING AGRICULTURE
运用产业经济学和微观经济学原理，分析中国观光农业的现状与问题，提出其将向主题化、休闲化、生态化、人文化和科技化发展，并给出规划、设计、制度建设和营销等对策。
Sightseeing agriculture is a new kind of industry,which combined agriculture with tourism.It not only has the produce function but also has the function of improving the quality of ecological environment and supplying people with sightseeing,leisure,vacation.This paper applies the principle of industry economy and microcosmic economy to analyzing the situation of sightseeing agriculture and the problems that sightseeing agriculture exists.It points out that sightseeing agriculture will develop in the directions of theme,leisure,ecology,humanity and scientific technology and puts forward corresponding countermeasures concerning programming,designing,system establishment,marketing and so on.