Buy Local? Organizational Identity in the Localism Movement
研究了地方主义运动中，组织身份如何影响其本地采购行为，发现社区导向身份强的组织更倾向本地采购，但采购决策重要性的调节作用未获证实。
Localism is a social movement often associated with “buy local” food initiatives or the prevention of big-box retail expansion. At its core, however, localism is also about fostering local independence by encouraging businesses to opt for local alternatives when making purchasing decisions. In this article, we develop and test hypotheses that organizations with stronger community-oriented identities are more likely to source locally and that this relationship is moderated by the importance of the focal firm’s purchasing decisions. Results support the strong influence of identity but the conditional effect is unconfirmed.