The Integration of Tourism Industry and Culture Industry in Anhui Province
分析了安徽省旅游业与文化产业融合的现状与问题，提出了渗透、延伸、重组三种融合模式，并给出政策建议以促进经济转型。
Tourism and culture are naturally interconnected.The tourism industry and culture industry all over the world are already on the way to interacting and integrating with each other at varying degrees.With the strategy ofCulture strengthening our province and tourism expanding our provinceput forward,it is commonly believed that the two industries will be integrated and developed together.However,at present there are still some problems in it such as fields for integration are not extensive,mechanisms for integration are not smooth,supportive policies are not complete,linkage and extension of industrial chains are not enough,etc.This article analyzes the integration mechanisms of tourism industry and culture industry,and based on Anhui’s present situation,proposes three integration modes of infiltration,extension and reorganization.It is suggested that by improving government mechanisms,establishing standard bases,developing industrial groups,strengthening marketing,and emphasizing talents training,etc,integration of these two important industries should be promoted and so that economic transformation and updating will be realized.