THE INDEX SYSTEM TO EVALUATE THE CORE COMPETENCE OF RED-TOURISM
基于价值链分析技术，从文化感染力、产品能力等七个要素构建红色旅游核心竞争力评价指标体系，并用层次分析法计算指标权重。
Core competence is the base to get competitive advantage for sustainable development.According to the implication and primary features of red-tourism,the basis to design core competence were put forward by value chain analytical technique. The index system and its evaluation model were built based on seven composition elements such as culture infection capability,product capability,facilities support capability,maket impact capability,image attraction capability, management capability and government support capability. The index weight coefficients then is calculated with the AHP method.