消费者偏好的变化何时会使基于选择联合分析的模型预测不可靠?
When do changes in consumer preferences make forecasts from choice-based conjoint models unreliable?
European Journal of Operational Research · 2016
被引 25
ABS 4
- Sheik Meeran 通讯
- Semco Jahanbin
- Paul Goodwin
- João Quariguasi Frota Neto
市场营销消费者行为计量经济学联合分析预测方法