心理资源如何提升销售人员的销售绩效及其顾客满意度:探索顾客导向行为的中介作用

How psychological resourcefulness increases salesperson's sales performance and the satisfaction of their customers: Exploring the mediating role of customer-oriented behaviors

Industrial Marketing Management · 2016
被引 87
ABS 3
市场营销消费者行为销售管理组织心理学