Scaling Impact: Template Development and Replication at the Base of the Pyramid
研究在金字塔底层（日均生活费低于2美元的10亿人口）开发可扩展商业解决方案时，如何通过模板开发与复制机制实现经济与社会影响。
In recent years, management scholars and practitioners have been advocating a more prominent role for business in economic and social development at the “base of the pyramid” (BoP), where more than 1 billion people subsist on less than $2 a day. Yet, in both theory and practice, the development of financially sustainable and scalable business solutions for the BoP has been challenging. By integrating insights from the emerging BoP literature with extant research on the replication of organizational routines and templates, this study examines how the distinctive conditions of the BoP affect the development and replication of scalable business solutions for the world’s poor. In particular, we identify key distinctive conditions of the BoP and develop an organizing framework of the mechanisms that facilitate the development and replication of viable and scalable business templates there. Our analysis contributes to BoP research by advancing understanding of the role of templates in economic and social development at the BoP as well as to research on the replication of organizational routines and templates by delineating the distinctive conditions and mechanisms that affect the development and replication of templates at the BoP.