说服性沟通影响可持续假期选择的力量:诉诸自我利益与规范
The power of persuasive communication to influence sustainable holiday choices: Appealing to self-benefits and norms
Tourism Management · 2016
被引 122
ABS 4
- Gerben Hardeman
- Xavier Font 通讯
- Jeroen Nawijn
可持续消费说服性沟通社会规范市场营销环境心理学