制造商与供应商之间的资源差异是促进还是阻碍制造商的产品创新?信任与合同的调节作用
Do resource differences between manufacturers and suppliers help or hinder product innovation of manufacturers? The moderating role of trust and contracts
Industrial Marketing Management · 2017
被引 33
ABS 3
- Yuan Li 通讯
- Changwei Pang
- Yongchuan Bao
- Yeqing Bao
- Xiang Yi
供应链管理产品创新资源依赖理论企业间关系治理