一个不受监管且可能误导的标签价值几何?以“天然”标签杂货为例

What is an Unregulated and Potentially Misleading Label Worth? The case of “Natural”-Labelled Groceries

Environmental & Resource Economics · 2017
被引 14
人大 A-ABS 3
市场营销消费者行为食品经济学广告与标签